Tags archives: W Magazine

  • Streetwear designer Gosha Rubchinskiy may have burst on the scene in 2008, his eponymous line is finally heating up, as it's reported that athleisure is cooling down. The former filmmaker, based in Moscow, melds a early-’90s Post-Soviet  style of oversized sweatshirts with modern high-fashion suiting, demin and accessories. And the designer has also collaborated with brands, including Levi's, on the iconic trucker jacket.       Image Credit: Collier Schorr Despite being lumped in a "Post-Soviet youth culture" fashion category along with Demna Gvasalia and Lotta Volkova, Rubchinskiy rejects the comparison. "I feel, myself, like an international artist," he tells W Magazine. "Not like Russian, local thing," adding, "I don’t like when people say—‘Oh, Gosha does the post-Soviet Russian thing.’ I think, no.” He goes on to say "I try to speak about the current moment. That’s why I’m hanging always with young kids, because I want to see what’s happening in their heads. And I mix my emotions, my great memories, with what is cool and great for now.” Can't wait to see what this hypermodern designer has in store in 2018.
  • Even more awesome than the Wackids playing Rage Against the Machine using children's toys, is the announcement that world-renowned sartorialist Edward Enninful will be the new editor-in-chief of British Vogue — one of the most storied woman's magazines in the world. From his work with i-D, Italian Vogue, and W Magazine this shouldn't come as a surprise, however this is actually big news! Simply because, as Lauren Cochran aptly sums it up, Enninful is "a black man at the helm of the most established fashion magazine in Britain" — working in an industry that is predominately white and that seems to largely service more privileged sections of society. In fact British Vogue has been taken to task for "its lack of diversity in model casting." As Cochran points out, Jourdan Dunn was the first black model to grace the cover of British Vogue as its solo star in 12 YEARS! (Naomi Campbell was the last model to appear on her own cover in 2002 ). Naomi Campbell and Edward Enninful at 2016 Fashion Awards  Photo Courtesy: REX And Enninful has been highly vocal, dressing down the fashion world for its blatant lack of diversity. In a talk last year, Enninful says to an audience: “If you put one model in a show or in an ad campaign, that doesn’t solve the problem.” He continues: “We need teachers in universities, we need internships, we need people of different ethnic backgrounds in all parts of the industry. That really is the solution; you have to change it from the inside.” [...]